The Google Keyword Planner is replacing the familiar Keyword Tool.
I’ve been getting a lot of questions about it, so here’s a video that explains exactly how to use it.
If you’d like a clearer view, watch this directly on YouTube.
Here’s a summary of what you need to know:
- In order to use the Keyword Planner, you need an Google Adwords Account. This is completely free, and anyone can open one at no charge.
- The Keyword Planner is located in your Adwords account. Just click on Tools & Analysis, and then on Keyword Planner.
- Click on Search for keywords and ad group ideas to get started.
- Enter your keywords separated by commas.
- Make sure your location is set properly. If you are targeting US residents, make sure you have United States selected. If you are targeting the entire world, make sure you have All locations selected.
- Click on Get Ideas to get a list of keywords with their search volume and other data.
- Note that the search volume is the exact match volume. That means that if you have a search volume of 6,600 for your keyword, that means that on average 6,600 people search for that exact phrase every month.
Those are the main points. The rest is in the video.
And if you’ve found this helpful, please like and share with your friends!